Color Inc and WaldoPro Announce Integration for School & Sports Photographers

May 16, 2024

Partnership brings world class printing and AI-powered, mobile sales automation to volume photographers

Austin, TX, May 16th, 2024 – WaldoPro and Color Inc. announced the completion of their Open ROES Bridge integration today. The partnership will offer volume photographers serving schools and youth sports the ability to take advantage of WaldoPro’s industry-leading AI-powered photo delivery and cutting-edge mobile sales platform with Color Inc’s world-class printing capabilities.

WaldoPro, with its facial recognition, numbered jersey recognition, and time-based matching allow studios the opportunity to sell picture days, event candids, and commencements in a single platform. 

“We’re excited to partner with WaldoPro to bring innovative solutions to our customers,” says Tim Kasberger from Color Inc. “By integrating with WaldoPro, we’re providing photographers with a powerful, AI-powered platform that increases efficiency, decreases labor, and boosts sales conversions.”

The integration offers a range of exceptional benefits for volume photographers:

  • Automated Picture Day Sales: WaldoPro’s platform eliminates paper, reduces labor, increases conversions, and speeds up delivery.
  • Action Photos Revenue: With numbered jersey recognition and easy QR code onboarding, it’s easier than ever to monetize action shots.
  • Proprietary Copyright Protection: WaldoPro’s patented FaceBlocker™ provides state-of-the-art copyright protection. Addressing the growing concern over the increasingly easy removal of traditional watermarking.
  • Powerful Sales Analytics & Remarketing: WaldoPro’s MarketMax allows photographers the ability to easily re-market to non-buyers via SMS and email for months following the shoot.
  • Customizable Products & Pricing: Photographers maintain full control over their product catalog and pricing while taking advantage of automated green screen knockout and backdrop selection.

“We’re incredibly excited to be partnering with Color Inc. to combine their world-class printing capabilities with WaldoPro’s AI-powered, mobile-friendly sales automation”, said Rodney Rice, CEO of Waldo Photos, “This partnership will provide more volume photographers the opportunity to utilize a great lab for printing and delivery while simplifying and automating the sales and marketing.”

For more information about the integration and to start a free trial, please visit

About WaldoPro

WaldoPro is Volume Photography’s most advanced sales and marketing platform. Featuring a suite of algorithms for facial and numbered jersey recognition and time-based matching, patented FaceBlocker copyright protection for mobile proof delivery, a user-friendly interface for customer onboarding, including SMS and QR codes, auto-generated branded marketing materials, and SMS and email remarketing, WaldoPro helps professional photographers sell more images in less time. 

About Color Inc

At Color Inc, we’re passionate about creating high-quality prints and decor for our clients. Since 2004, we’ve been a trusted name in the photo industry.

As a full-service photo lab, we specialize in innovative and high-quality Fuji Pro prints and decor. Our commitment to amazing quality products, speedy turnaround times, industry-leading prices, and excellent customer service sets us apart.

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